Kit-Kat A Luxury Obsession



We all love candy but most of us love chocolate in particular well if Kit-Kat is your favorite chocolate candy well you are missing out on the variety of it. In Japan, the Kit-Kat wafer is considered a luxury candy unlike in the US where it is just a $2 dollar chocolate. In Japan "you might find the Kit Kat at a drugstore, but here the Kit-Kat has levels," you may find some stores that specifically designated just for the chocolate wafer. Some store even push it to further, not only by making multicolor and multiflavored varieties but some vendors open Kit-Kat devoted boutiques that resemble high-end shoe stores, where the single ingot comes in a silky peel-away sheath, stacked in slim boxes and tucked inside ultra smooth opening drawers, which are well-dressed and there are multilingual sales clerk that slide open the drawers as you browse. The more luxurious Kit-Kat wafer is made by the finest ingredients and is made by "Kit-Kat maestros", Kit-Kat maestros release limited edition and gold wrapped individual bars, when sold in higher quantities, the packaging is also made by finer materials that meet expectations in order to be sold. There some restaurants that serve them as desert being two individual bars. It is not mentioned in the article but Kit-Kat are also given by businessmen as a gift during business meetings, I was fortunate enough to be able to try the wasabi flavored Kit-Kat when Toyohiro Takamine, Chief Executive Officer and President of Nikon Precision came to my retail store to renew a contract, he gave my General Manager a light polished wooden box containing the candy in where he shared with all the employees.


https://www.nytimes.com/interactive/2018/10/24/magazine/candy-kit-kat-japan.html?rref=collection%2Fsectioncollection%2Fasia&action=click&contentCollection=asia&region=stream&module=stream_unit&version=latest&contentPlacement=8&pgtype=sectionfront

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